Skip to Main Content
Doing More Today
  • News
  • Community
    • Community Engagement
    • Small Business
    • Economic Development
    • What a Difference a Day Makes
    • Share the Good
  • Insights & Innovation
    • Economic Commentary
    • Insights
    • Innovation
  • Financial Wellness
    • Financial Wellness
    • Fraud Prevention
  • See the Good
    • Culture
    • Good Company
    • Good Towns
    • Good Pets
    • Ecards
    • Recipes
    • Riding Forward
Subscribe Now Visit @RegionsNews on Twitter
Regions Bank

Regions Bank: Doing More Today: Good stories. Better insights. More possibilities.

Share
Share on Facebook
Share on Twitter
Share on LinkedIn
Share via Email
Subscribe
photo of Manav Misra with abstract data image
Category: Innovation

Delivering Value Through Data

Regions’ Chief Data and Analytics Officer discusses taking a product-oriented approach to data and what that means for the bank and customers.

By Kyndle Huey | October 5, 2022

When it comes to data, what does it mean to have a product-oriented approach and how can that bring value to an organization?

Those are topics that Manav Misra, Chief Data and Analytics Officer at Regions, tackled in a recent Experiencing Data podcast with Brian O’Neill.

Misra, who has built his career in data and analytics, has seen the field evolve from a researching and modeling approach to product orientation.

“You know, it was more of a research-y approach to things,” said Misra. “But, as things matured, it was really important to figure out how do you actually get these models to make a difference?”

“And then you had to start thinking about who’s going to be using the outcomes of these. Do they understand what the impacts are? How do we get them to adopt these? How do we get them to use it on a regular basis, on a daily basis? And all of those concerns, therefore, led to this idea of product orientation and user-centered design.”

He goes on to explain what it means to have product orientation and what a data product is.

“The way we define a data product is this: an end-to-end software solution to a problem that the business has. It leverages data and advanced analytics heavily in order to deliver that solution.”

At Regions, Misra and teams have created a wide variety of data products that serve various purposes at the bank –from identifying and stopping fraud to offering insights to help improve relationships between wealth advisors and clients.

These products have made Regions more efficient while also improving the customer and associate experience.

To learn more about how these data products are developed and improved as well as how Misra has created and sustained a data culture within his team at Regions, listen to the full podcast on the Designing for Analytics website.

 

Related Articles on Doing More Today:

  • Big Data, Better Insights
  • Seeing the Data Driven Future
  • The Marriage of Service and Data
Share
Share on Facebook
Share on Twitter
Share on LinkedIn
Share via Email
Subscribe

Trending Articles

  • 1.

    5 Tips to Send P2P Payments Safely

  • 2.

    Regions Bank Continues Celebration of Black History Through the Riding Forward Scholarship Contest

  • 3.

    Mission Mortgage: Marine Credits Regions Mortgage Banker With New Home

  • 4.

    March 2023 | Economic Commentary

  • 5.

    Regions Bank Earns Top Marks for Customer Satisfaction in Florida from J.D. Power

Related Articles

Chun Schiros
Category: News

With Great Data Comes Great Responsibility

Bryan Ford and John Turner of Regions Bank
Category: Innovation

Strategy in Action: Investing in Technology and Innovation

photos of store interior with clothes and accessories
Category: Community Engagement

Attiring and Inspiring

Photo of Demetrius Wood and family with Jennifer Rollins
Category: Culture

Mission Mortgage: Marine Credits Regions Mortgage Banker With New Home

three people smiling at camera
Category: Innovation

‘It’s Not For the Faint of Heart’

Photos of Carolyn Pierce and Clarksville, Tennessee
Category: News

A Cornerstone Career

Daniel Stahl
Category: Innovation

3 Keys to Successful Machine Learning Operations

Lara Hernandez
Category: Culture

Building a Career in Equipment Finance

Regions.com | About Regions | Investor Relations | Privacy & Security | Website Terms of Use | Contact Regions
© 2023 Regions Bank Member FDIC |
All Rights Reserved | Member FDIC | Equal Housing Lender | Online Privacy