If you had to choose one word to describe how people are getting through the COVID-19 pandemic, it is likely technology.
Technology allowed us to say connected to people and places that are important. It allowed some to work from home, socially distant and safe from the coronavirus.
For nonprofits, technology is crucial to surviving – and growing – amid COVID-19.
“Technology has enabled nonprofits to pivot from in-person fundraising to virtual galas, invites, and other events,” said Marcie Braswell, head of Endowments and Foundations for Regions Bank. “Technology has also been that key for cultivating and maintaining the donor relationships. That’s the key to giving, as fundraisers know, and technology has really allowed that to occur.”
Braswell and her team in Regions Endowments & Foundations are committed to finding good and helping it grow. The group serves as holistic investment advisors to nonprofits and foundations to guide organizations through the dynamics of stewarding their investment assets and providing guidance on investment policies and portfolio construction.
Braswell recently interviewed with Maria Rosati of Eminence Communications to discuss the new landscape for endowments and foundations.